The collection of data is an essential component of any research project however the information that results from it will only be valuable when your company can make use of it. To make informed, data-driven decisions that drive your business forward, you require quality data that you can understand and use. That means that you need to properly collect your data using accepted methods.

Step 2: Put your design into operation

Once you’ve planned how to collect the information you require, it’s time to execute your plan. This will vary based on the type of information that you’ll need, but will include activities like administering surveys or interviews as well as observing participants in a research study, or even doing experiments and testing.

You might need to perform additional mathematical operations to prepare your data to be analyzed. For instance you could calculate the averages, medians and modes. You may need to record quantitative data right away after it happens, or shortly following, to stop the information from being lost.

It can be as easy to record an amount or count in a notebook. It could also involve software that allows you to observe and record your performance on the computer. In any circumstance, it’s a necessary step to ensure the accuracy of your data and reliable. Even even if the results aren’t exactly what you expect maintaining accurate records will help you identify and correct any errors that were made inadvertently.

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