In the age of digital it’s been said before that “there’s an application for that” when it comes to conducting business. Technologies can streamline and automate tasks, resulting in higher efficiency, lower costs and an advantage. With so many options it can be a challenge to determine which tools are appropriate for your company.

Operational efficiency applications are essential for small businesses. They streamline everyday tasks like inventory management, point-of-sale management time tracking, payroll processing. These apps help reduce manual work and increase compliance with regulations and laws. Gusto, with its all-in-one click resources capabilities, is a well-known name among these applications. It helps users save time and money by automatizing HR and payroll tasks.

Customer engagement and marketing apps are essential to any business trying to reach potential customers in a more effective way. These tools allow you to better comprehend your market, adapt your marketing efforts to your intended audience and track the performance of your campaigns. HubSpot Marketing Hub is a noteworthy example of a successful marketing tool, offering an all-in-one platform that can help you make data-driven choices.

The process of organizing workflows and crossing things off the list of to-dos is a fundamental responsibility of every business owner. These apps provide streamlined solutions to the most frequently-asked tasks in organizing including team scheduling and calendar management. Homebase is a favorite choice for simplifying scheduling and shift management, while Everhour provides a user-friendly, time tracker that increases accuracy and productivity.